The Philanthropic Pivot: MrBeast's Cancer Crusade Raises Questions About Celebrity Activism Jimmy Donaldson, aka MrBeast, has redefined the boundaries of viral entertainment as the world's most popular YouTuber.
He has also built a reputation as a generous philanthropist through his efforts to use his massive following for good.
MrBeast's latest initiative is an admirable attempt to bring attention to childhood cancer and raise funds for research. Over 105,000 kids worldwide lose their lives to cancer each year – a crisis that demands action.