The Brave New Battlefield: Ukraine's Gamified Drone Marketplace and the Future of War The invasion of Ukraine has brought about an era of unprecedented brutality, but it has also given rise to a new kind of innovation – one that blurs the lines between war and commerce.
At its heart is the "Brave1 Market", a state backed e commerce platform where Ukrainian soldiers can order equipment directly from tech manufacturers, earning digital currency for completing missions.
This hybrid model, part market, part game, has been hailed as a success by both Ukraine and the US military.