The Thar's Toxic Image: A Symptom of India's Deep Seated Transport Problem The Mahindra Thar, a rugged off roader, has become synonymous with reckless driving and bullying behavior on Indian roads.
However, this stereotype may be more a symptom of deeper issues plaguing India's transport system than a result of the vehicle itself.
The Thar's image has been maligned by its association with "dumb gym bros" – young men who use their vehicles to assert dominance and intimidate others.